But first, strategy.

Marketing plans for companies passionate about what they do and ready to grow. Let’s get started.

Novella Creative Co. is a network of like-minded creatives focused on a singular strategy to drive your business forward and create sustainable growth.

Wedding Photographer Websites

Graphic of different connected cubes, illustrating a modular system.

Search Engine Optimization

An office space with two computers.

Web Design

About Us

Digital Strategy

Geoffrey Faber filming a video in a bathroom.

Case Studies

Geoffrey Faber collecting video and photo content for social media marketing.

Videography

A content creator in a cafe taking a picture of a sweater.

Brand Photography

Marketing Consulting

Christa Ker using a saw to cut a large piece of wood.

Case Studies & Blog Posts

Understand Marketing Once-and-for-All

Every Organization Deserves a Marketing Strategy

We become part of your team and help make critical marketing decisions around action and strategy. Then, working alongside you, we manage your marketing plan and see those critical decisions through, taking care of every step from planning, researching to executing.

You don’t need to make difficult decisions alone, you don’t need to guess what steps to try and you don’t need to be everywhere. You need a plan and someone to advocate for it from start to finish.

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About the Founder

Geoffrey Faber

In nine years of marketing experience, I’ve worked as an entrepreneurial content creator, SEO specialist, project manager, social media strategist, blog manager, and webmaster — a jack of all digital trades, if you will. This experience has prepared me to work with teams and collaborators as a marketing consultant, developing nibble marketing strategies that deliver services across multiple channels. Understanding, first hand, the various marketing challenges growing businesses face today.


SKILLS
Comfortable using Shopify, DIVI, Google Analytics and Data Studio, Google Tag Manager, Jira & After Effects. Published WordPress and Squarespace websites. Proficient in Adobe Photoshop, Lightroom, Illustrator, Audition and Premiere Pro. Elegant videography and photography is published online and in print magazines.

Our Collaborators

We have longstanding relationships with experts in various areas to ensure you always get the best. This is how we deliver the best of a large agency and the best of working with specialists.

Nothing’s off the table

With a network of collaborators, you can follow opportunities or insights as they arise in a way that supports your current marketing efforts. It’s Modular marketing that allows for nibble experimentation and integrated marketing channels, under a singular strategy.

Let your data talk

Assess your current marketing in real time to find the next best strategy for your business.

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Recent Work

Marketing Philosophy

Marketers Must Understand Context

Marketers must understand your business’s unique context to offer solutions. This is why we begin with research, getting to know your business well enough to make informed recommendations and craft a marketing strategy to fit your brand.

Every organization deserves a marketing strategy; you may think marketing strategies are only for big companies, but they’re not. They are essential for trying new things and finding the marketing functions that work for you and help drive key results for your organization.

Our Values

Big Picture Marketing

When we discuss ideas for your brand we need to keep the big picture in mind. This includes looking at business objectives, budgets, the current organizational makeup and everything we might miss if we are zoomed in on the one thing we’re working on.

Intentional Collaboration

Your team has the best insight into your audience and how your business works. This is why we work alongside your team to create the best marketing for your brand. We actively pursue working collaboratively with your team and other professional experts, with the same goal in mind; How do we do what’s best for your brand and support you in achieving your business objectives?

Elegant Creative

As algorithms and artificial intelligence speed up digital advertising, testing and strategy, one thing has remained the same: great creative wins. Delivering unique pieces that tell your brand story concisely and engage with your target audience is essential to marketing success.

Honest Advice

I have worked with many marketeers and sat in many meetings and have learned a valuable lesson: honesty is always best. I’m committed to speaking up for what’s right (even when it’s not the easy route) and getting you to your goals as fast and efficiently as possible. This means we look at nibble marketing plans, out-of-the-box solutions and clear communication.

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