Without in-depth research, you’re marketing without strategy, like a child playing chess who only knows how the pieces move and doesn’t understand how to make them work together and win the game. Consider marketing consulting your Sicilian Defence.
Marketing consulting is a vague title because until you get into the weeds you don’t know what marketing services you need.
Without in-depth research, you’re marketing without strategy. You’re like a child playing chess who only knows how the pieces move and doesn’t understand how to make them work together and win the game.
Despite what free social media e-books may say, there are no 10 rules to a winning social media marketing strategy. You need a custom strategy for your brand’s unique position to do digital marketing well and make sense for your business.
This is why you will not find social media packages on this page. We start with research and strategy and build the rest with you in a way that gets you the marketing objectives you want and makes sense for your business.
You need to know WHY you’re doing what you’re doing and not copying and pasting what worked for someone else.
In our process, we start with in-depth research. We’ll review all possible analytics and step into your business for 3-5 weeks. We want to sit in on meetings, meet your people, see how your business works and connect with as many brand touchpoints as possible.
Once we have what we need, we’ll present our research and a strategy to get you the business objectives you’ve outlined.
And then, together, we hustle.
In digital marketing today, it’s not enough to simply put content out there or follow a schedule – you have to dare to go for it, learn new things, put in the work and try whatever it takes to make your message stick. To us, this is hustling. And we’ll be there every step of the way.
Through research, a path becomes clear. We can help you walk it, support you where you need and be there for the hustle.
With a clear-cut strategy and custom plan built for your business, you can answer how and why your business is marketing online and measure the results of your success.
After our 3-5 week research process, you will receive a report and a strategy presentation with all the details you need to execute.
We’ll work with you to develop an action plan that includes: where we can support, where your team can execute and
where we can coach a member of your team as they learn something new. This approach maximizes
your budget and lets you utilize your team’s skills while getting expert support where you need it most.
After our 3-5 week research process, you’ll get a report and strategy presentation with all the details you need to execute and we’ll have a discussion about where we can support, where your team can execute and where we can coach a member of your team as they learn something new!
|Content Creation||Graphic Design|
|Videography||Search Engine Optimization|
|Paid advertising on Facebook and Instagram||Affiliate Marketing|
|LinkedIn ads||Community Management|
|Web design (HTML & CSS, Shopify)||Coaching|
|Google Web Story Creation||Organic Content Creation|
|Copy Writing||Data Analysis and Reporting|
“I’ve had the pleasure of working with Geoff for my organizations’ social media marketing needs. Not only is he ridiculously talented at design, videography, and social media amplification…but he’s also fast, efficient, and keeps us on track with our goals. Not to mention, his positivity and enthusiasm are the best part of my week.”
Jenna Wilson, Director of Talent
“The Novella Creative Co. team was key in both my book launch and enabling the full expression of my brand, Safe Brave Spaces. They provided a great framework to create my content plan and have been amazing partners in helping to articulate my ideas and work. I highly recommend them as a truly creative and communications partner!”
Greg Smith, Author and Business Coach