Hey! Thanks for checking out Novella.

SEO Audit

Get a complete picture of the website’s keywords and biggest keyword opportunities.

Audit all of your website’s pages and backend to learn what is keeping you from appearing in the search engine results pages and increasing traffic to your website.

Once we gain access to your website, we go through the backend to ensure all necessary plug-ins, descriptions, and settings are in place for the greatest keyword potential. We also audit each individual page to see what is required for the current keywords each page ranks for. The SEO Audit also includes keyword research and suggestions for other keywords relevant to your website and marketing strategy.

Once the audit is complete, you will get a full report that includes the following:

• keyword and traffic report
• keyword suggestions
• a list of required updates for your site’s backend and database
• site health report
• Onpage and technical SEO report
• checklist of recommended updates for each page

$650 – $1500

*Price is based on the size of the website; most sites are $750

Single Page Optimization

Fully optimize a single page of your website and increase its position in Search Engine Results.

Single-page Optimization begins with researching the keyword potential for that page and creating a list of keywords.

This list is referenced as the web copy is reviewed for potential updates. Next, every element on the page’s code is reviewed for optimization and structure and descriptive data is added to the code for search engines to read and further understand how the page should be presented in search.

This includes:

• structural data
• optimizing images, alt tags
• heading tags, web copy
• and more

$750 – $2000+

*Pricing is dependent on the page; most web pages cost $750.00.

Full Site Optimization

Fully optimize your website and get the best keyword ranking in search engine results.

Fully optimizing your entire website includes the back-end optimization and page optimization for every page.

This begins with a quick audit of your current site and then a collaborative keyword strategy meeting to pick what keywords to focus on.

With a plan in place, the backend is optimized, and plugins are updated to improve site speed and how information is organized in your database so that search engines can easily understand and access it. Then, new plugins may be installed to improve site speed and SEO. After the backend is ready, each page is updated. And this can include:

• structural data
• alt tags and optimizing images
• heading tags and web copy
• and more

$450 – $750 per page

*Best value

Website Structure Update

This process will update the backend of your website and improve your keyword potential throughout your site.

A website structure update involves updating your plugins to improve site speed and how information is organized in your database so that search engines can easily understand and access it. It also includes installing plugins to improve site speed and SEO. Many updates need to be done to the backend of your website for you to have any keyword potential, as the most optimized webpage will not perform if it’s not built on an SEO-friendly structure and loading fast for desktop and mobile.

We begin the process by backing up your site and performing a quick audit before obtaining a sign-off on the required changes. After the work is complete, we will run a test to show the improved website structure performance.

$500 – $5000+

*Pricing is dependent on the size of your site. Most 5-page sites cost $750.00.